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case study

Going From Two Videos a Month to Six: A Case Study

Meet Dave Schlachter… Dave is a professional producer and in-house editor for Bon Secours Health Systems International. From his offices in Baltimore, MD, he oversees regular video work, creating content to showcase BSHSI’s work in communities across the United States. In February, 2017 a backlog of work suddenly caught up with Dave. He had six videos waiting to be cut, all with end-of-the-month deadlines. But as a single editor/producer, he typically finishes two videos a month. These videos often feature a few interviews, b-roll, graphics and music. He could edit three, maybe four videos in a month (if he pulled out all the stops). But not six. Dave had two options: Either work 18 hour days for a month straight and hope for the best, or somehow get work removed from his production schedule. Both seemed to be a recipe for insanity. That’s when Dave remembered seeing my ad, 10 Ways to Edit Video Footage […]

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